Instagram Contest Ideas

Instagram Contest Ideas: An Instgram Competition is the most convenient method to obtain brand-new fans as well as email subscribers from Instagram. Making use of a little reward as a motivation will certainly drive lots of brand-new users to take part and show their pals. There are numerous different types of Instagram contests that could reach different objectives: From simple "Like-to-Win" competitions to enhance Followers and photo Likes, to submission competitions where champions are chosen based on ballot. Each has its own advantages. And also in this post I'll show you how you can attain them.

An Instagram Contest is a great increase to your social networks advertising. One competitions can generate the same engagement as well as rise in Followers and thousands of items of content, saving you hrs of job. For small companies and also agencies, this time-savings is vital.


Instagram Contest Ideas


Let's begin

The best ways to Create a Successful Instagram Contest in 5 Steps

1. Choose your Competition's Reward and Entrance Method

The reward is the most essential item of your contest. It's just what drives people to get in. Make the reward something relevant to your service.

The most effective contest prize is a gift card for your organisation. Why? Two factors:

1. A present card is tempting to every client. Giving away a specific services or product will only drive access from people interested in that particuar product. With a gift card though, you will certainly attract access everyone that's interested in your company.

2. It will only attract individuals that have an interest in your-- which is specifically what you desire! If you give away an ipad you will certainly get a lots of entrances, yet those individuals will only want ipads, not your business. This will certainly make it almost impossible to convert these contacts right into consumers for your service. Giving away a gift card makes sure that participants have an interest in your products, making it easy to transform them right into sales.

Next off, choose what individuals need to do to enter your competition. Do they should send an image? Or just follow you on Instagram? What you request at the time of access depends upon your objectives. Right here are 3 entrance approaches to consider:

1. "Go into to Win": This needs a user to submit a photo from Instagram to be entered into the competition. For this sort of access approach you could consist of voting to have the victor be picked by overall variety of ballots. I'll reveal you the best ways to do this using an Instagram Contest App soon.

2. "Prefer to win": This is the most basic access approach, with the most affordable obstacle to entry. All a user needs to do to go into is to "Like" one of your photos on Instagram. This will certainly drive a ton of access and also Suches as on your photo. But it will not give you any type of emails or contact info of individuals that entered.

3. "Follow to win": This can be used as the only required entry approach or along with both of the above. This simply calls for an individual to follow your Instagram account to be entered to win the contest. This will certainly drive a ton of entries and brand-new fans. But it will not offer you any emails or get in touch with details of individuals who entered.

2. Construct your Contest Page

The contest access web page should be basic and also amazing. It should obtain people excited concerning the contest and also reward, and make it very easy to go into. There are two different ways to develop the competition web page. If you're running your competition within Instagram then your competition web page will simply be an Instagram photo. Whereas if you run it off-Instagram-- as an example, in a Tab on your Facebook Page or website-- utilizing an Instagram Contest App, you have a lot more flexibility to produce a full competition web page. Below are the 4 elements of an Instagram contest page:

1. Attention-Grabbing Title: A short title phrased as a call-to-action is the most effective method to make the most of access. For instances, "Enter to Win a $50 Gift Card from Ruby Candles!" is both easy and also informative-- it tells visitors exactly what they can do on this page, just what the reward is and who is running the contest. It consists of the necessary details an individual has to really feel educated sufficient to enter the competition.

2. Picture of the Prize: A photo of your reward is a terrific way to lure individuals to get in to win it. If you're handing out a present card (suggested), consist of a picture with the gift card worth in text and also an item that people can acquire with it.

3. Entry & Prizing Info: Include a brief paragraph with information concerning the prize, how you can go into and any kind of guidelines or limitations for your competition.

4. Entry Submission Form (For Instagram Contest App just): An access form for an Instagram competition consists of a "Upload Image from Instagram" switch (which opens a window to permit individuals to pick an image from their Instagram account to send), an e-mail address signup box and also an "Go into Contest" switch. It can additionally consist of custom areas like city, age, etc. to catch more personal details.

3. Promote & Share your Contest

With your competition developed, it's time to advertise it. There will certainly be natural growth from participants showing to close friends, yet you will need a couple of marketing increases in the starting to produce the first seed. Here are 5 techniques to promote your competition:

1. Send an email blast: Email your customer e-mail listings-- they will certainly be one of the most likely to go into and show to friends in order to help jump-start your contest.

2. Promote your competition on social networks: Share on Facebook, Pinterest, Google+ and also anywhere else you have a social existence. This is a fantastic means to present individuals from other networks to your Instagram and also get them linkeded much more into your brand.

4. Include a banner on your internet site: If you're an online service, you get one of the most traffic to your site, not your social media network accounts. Capitalize on this website traffic by including a banner on your homepage that connect to your contest entry web page.

5. Produce a Facebook Ad: This is a great method to reach new clients outside of your current neighborhood. These advertisements can be extremely targeted to reach your group. (Only recommmended if running contests using an Instagram Competition App).

6. Detail your Contest on popular contesting sites: There are a ton of opposing internet sites that allow for free entries. These are a great means to obtain accessibility to new communities of customers. Look into our checklist of 19 web sites to post your contest to.

4. Display your Competition

Relying on your competition objectives, you might have an interest in tracking submissions, image created or new fans. Here are 3 techniques for display metrics of your Instagram competition:

1. Hashtags: One requirement you can make is for each picture submission to include a details hashtag. If you do this you could conveniently track how many pictures are being shared on Instagram that have your contest hashtag.

2. Google Alerts: Set up Google Alerts to keep track of mentions of your contest throughout the entire internet.

3. Wishpond Campaign Reports: Wishpond's Instagram Contest Application consists of real-time campaign records, which permits you to track views, entries, as well as conversion rates in real-time.

5. Post-Contest Email Follow-up & Promo

After your competition mores than, you can utilize it to promote your Facebook Web page additionally. Here are a couple of ideas on how you can leverage your competition as well as keep your participants engaged with your organisation:

1. Display winning images on your Instagram account and other social networks.

2. Share a video clip revealing you picking the winning picture to create enjoyment.

3. Send a follow-up e-mail to competition entrants to transform them right into customers.

4. Article intros for future competitions on Instagram to maintain your followers hooked.

Every one of these activities maintain the energy going and also will certainly prime followers for future contests on your Instagram account.